Lessons Learned: Starting a New Business
September 11, 2024
6:00 pm, via Zoom
A virtual panel discussion by BPW/FL members will focus on lessons learned from starting a new business by those who have done it.
Confirmed panelists are Cassandra Clark, BPW/Upper Keys, Jellyfish Creations; Jennifer Lindley, BPW/St. Petersburg-Pinellas, Gold Star Mortgage Tampa Bay; and Wendy White, BPW/North Sarasota, Wendy's Yummy Truck/Kitchen. The discussion will be moderated by Past State BPW/FL President Tami Simms, Real Estate Advisor at Coastal Properties Group International, LLC, who herself has started several businesses.
SPEAKER BIOS
Cassandra Clark, owner of Jellyfish Daydreams, LLC, in Islamorada, has been a professional tattoo artist since 2006, as well as a painter and jewelry designer. Her business provides professional custom tattooing, art classes & events, local artwork and handcrafted jewelry. Cassandra set up shop in 2020 after moving from New York, where she had established a retail & services business in 2017. She has interesting insights on the differences between the two states.
Jennifer Lindley, co-manager of Gold Star Mortgage Tampa Bay, has been a professional mortgage advisor for over 20 years. In 2015, after recovering from a debilitating auto-immune disease, Jennifer teamed up with some friends to start a wellness community (her second business) where she supports women through making healthy swaps to non-toxic cleaning and personal care products and sharing self-care practices focused on being healthier and having more energy.
Edwina “Wendy” White, a stylist, cook, compression garment educator, mother of three and former clinical assistant, has started several different businesses in Sarasota, including a salon and Wendy’s Yummy Kitchen, a food truck. She can speak to the variety of licensing requirements for businesses. She loves doing non profit advocacy for her community, as evidenced by establishing a foundation to support those with lupus. Wendy is a woman of Faith, who enjoys music, dancing, traveling and entertaining her family.
